Usually, keywords have been putting on the first position of SEO. Even some people think seo just is keywords. This idea is one-sided. Keywords research indeed is valuable in helping you find content topics or competitive opportunities. But if you really want your site to gain more concentration, there are still five rules you have to know. Like seo, there are many rules for app store seo on our site, feel free to check it if you need.
1. Content Positioning matters a lot!
First, keep in mind that the location of your content within each page of content. For example, content that appears in the heading or title of your page matter far more than content located in the footer, or text that appears in the middle of a long stretch of content.
2. The Structure and Navigation of Your Site Is a Big Deal!
Users need to easily understand how to get around your site, and Google serves as an enforcement agent that ensures the greatest number of easily navigable sites. If your navigation is cleanly organized, with a concise and clear main navigation and several sub-menus that are intelligently organized, you’ll stand to benefit far more than a site with links posted all over the place. Be sure to include a site map, as well as traditional stand by pages like Contact, About, and Services pages. Without a solid, intuitive structure in place, it won’t matter what your content says.
3. Site Speed must be quick!
Site speed has been an important ranking factor for a while now, but with increasing competition and user access on more devices, speed is more important than ever. Maximize your site speed by implementing a clean caching system, reducing the size of your images, and getting rid of unnecessary clutter in your back end.
4. Site Security should be care!
Additionally, site security is emerging as a new ranking factor. Already, sites with SSL encryption (denoted by an https: in the URL) are getting a ranking boost over their non-encrypted counterparts; this value for site security is bound to increase over time.
5. Mobile Optimization Is Now Necessary
Your content won’t matter if your site isn’t mobile-optimized. Currently, sites that are considered mobile-friendly get a ranking boost over sites that aren’t, even on desktop devices. Google recently unleashed a brand-new update thatrevolutionizes how the mobile-friendliness of a site is determined. In short, any sites that aren’t optimized for user mobile experience are going to be harshly penalized. If you haven’t yet optimized your site for mobile, now is the time to do it.
Even if you have already optimized for mobile, take this as an indication of Google’s long-term vision—they don’t care about trifling things like keywords. All they want is for users to have a great experience online.
Have you learnt these rules? It must help you a lot. In the meantime,we provide app store optimization service, and it can help you optimize your app.
From:http://www.tapaso.com
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