When launching an app, there are many aspects need to focus on. Such as the app name, app title, the screenshots, the description, of course still includes the rating and installs, they are really important for app store optimization service. But how they will work, you definitely want to know about it. That’s why we want to share this articles with you. Hope these information will help!
When it comes to two equal apps, the app with a better rating will receive a better app ranking. When your app does not have any ratings yet, it will internally get a composite score representing the quality of the apps you published before. This means: Ratings are important. But how to get lots of positive ratings? Well, there are several methods, one of them is to buy them via certain dubious websites, another way is to simply ask your users for ratings. This step is actually pretty simple but it can and most likely will improve your ratings a lot, provided that you are making it right:
Ask your users to rating your app will be an effective app store seo method. While a beautiful little button in your main menu may be nice, users have the tendency to ignore things that want something from them and keep them from doing what they actually want to do . This is why a one- or n-time alert dialog will catch much more attention than a button that is just always there. Personally I prefer the one-time to the n-time version.
Don’t ask them the first time they use your app. That’s pretty obvious. How should a user know how to rate your app when he didn’t even use it? Instead, wait until he used it five or six times or played through the third level or so. When a user uses an app a couple of times, this is a good indicator that he actually will give you a better ranking.
Give them a chance to opt out. You shouldn’t force your users to rate your product but give them a chance to say ‘later’ or ‘don’t ask me again’. When a user decides not to rate a product but gets annoyed by repeated dialogs, there will come a time when he ranks it with very little stars.
Installs are important for aso services. To be more precise: The ratio of active installs to total installs, respectively the refund rate. This will have special weight when your app is published the first time and there are not enough comments to give your app a ranking and no other apps to give your app a composite score.
Since gaining installs and keeping active installs is very important, it’s important to have a well designed and tested app. Boosting user numbers by force can be a very expensive task, that’s why it’s even more important not to lose existing users. To increase the number of downloads of an app, the well known classic methods like writing blogs, creating viral content, paying for ad space or ASO can be applied.
Hope these information about improve app rating and installs can help increase your app downloads, for more professional information about app store optimization you can check on our website.
From:http://www.tapaso.com
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