App store seo, today has been a vital part for app market as there are too many various apps in app stores. But how can make your app discovered by others and bring traffic and downloads? Here we need ASO. Following are three very useful tips to help optimize your app.
1.Optimize Your Desktop Website to Rank For App-Related Keywords
Focusing app marketing effort into a desktop site may seem counter-intuitive, but online search volume for “app” keywords (especially Android-related searches) has seen stable interest over the past two years:
2.Include App Call-To-Action on Your Website
Whether you are able to achieve organic “app” rankings, or simply have steady levels of inbound traffic, converting those visits into app users should be a prime objective of your desktop site. For businesses where an app is the primary revenue driver, links to the App Store and Google Play store should be highly visible throughout the site.
But even websites that only offer a simple companion app can prioritize this point of engagement by including an app features page on the site and offering a feature that will text users a download link if they enter their phone number.
3.Install App Rating System
Possibly the most effective way to increase app ranking is to amass positive rankings from existing app users. A study by Appurify showed that of the top one thousand ranked apps in the Apple App Store, more than half (51.1%) had at least a 4.5 star rating.
Rather than attempt independent outreach efforts to provoke app ratings from users, there are many app store optimization services available that simplify the in-app ratings prompt.
Have you learnt these tips? More ASO tips and services provided here,check www.tapaso.com if you are interested.
From:http://www.tapaso.com
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